A “Greener” form of Packaging – Eco-friendly Packaging.

2 min read

The Packaging Industry is going through a huge transition, and producing “eco-friendly” packaging materials is on the top of their list. Given the current global demand rate that is projected to rise by 5 percent each year, the Global Packaging Market is approximated to hit $268 billion by the end of 2020! Produced from environmental-friendly raw materials that are recyclable, renewable, and sustainable in nature, Green Packaging is indeed the next best alternative to the existing “not-so-eco-friendly” packaging techniques. Do the recycling and the degrade-ability of your packaging bother you? Today, we are capable of deriving components from organic substances like pea starch, mushrooms, seaweed, corn starch, vegetable fats, or microbiota to produce the required easily recyclable Bio-plastics or Compost-able plastics. These are some of the organic materials that contribute in large to the packaging industry and also, form a huge part of the “green” initiative. When it comes to greener packaging, All you really need to know is which components are essential for the packaging of the product. Using minimal number of components could help you in producing better green packaging materials.The production costs again depend on the kind of materials you are using to manufacture the same.


Taking the First Step:

Companies like Ecoflex and DuPont Packaging have already started using petro-based plastics only as an additive to improve the performance of the commercial bio-plastics. These petrochemical based plastics are also biodegradable in nature. Using no or minimal amount of petro- based plastics could be the first step towards a more environment-friendly method of packaging. Biopolymers such as PLA and PHA are few materials that could be used to produce a more sustainable and renewable packaging. Where is the ʺGreenʺ demand coming from? The new US Government Regulations call for packaging methods that emphasize on increasing the recovery of package amenities, producing less wastage, and also, minimizing the need to landfill recyclable packaging materials. The green packaging systems are sustainable and are soon going to replace costs that have long been a major challenge for the packaging industry. Consumers have already started putting greater value to recyclability and the perceived ʺgreennessʺ of packaging. How prominent is this technology in the market? The demand for sustainable packaging has become very prominent in the Asian/Pacific, Eastern European, African/Middle Eastern, and the Central and South American market today. This demand for sustainable practices has started pushing the current market towards adopting green packaging. Also, there has been a consistent need for innovation in the packaging industry, in order to meet the requirements of the ever-growing affluent and health-conscious middle-class population worldwide.

Green Packaging
A “Greener” form of Packaging – Eco-friendly Packaging.

Though the current demand for sustainable and degradable packaging accounts for only 1 percent of the overall green packaging market, it will continue to see steady and better annual growth rates. Few major FMCG brands that are currently are using Green Packaging include:

1. Coca-Cola

2. Colgate-Palmolive

3. ConAgra

4. Procter & Gamble

5. Kellogg

It also includes three major raw material brands such as

1. Dow Chemical

2. DuPont Packaging & Industrial Polymers

3. MeadWestvaco

Tetra Pak and Sealed Air Corporation, the two packaging converters have adopted this packaging method as well. What would you achieve from Green Packaging? These materials yield the highest rates of recyclability, are lighter in weight, suffer minimal damage during transportation, and also have a certain aesthetic appeal in the eyes of the consumers. The future of Green Packaging The bolstering supply of agricultural and post-industrial waste products have helped the chemists and engineers create better match requirements to a greener solution, and even blend multiple materials to impact performance or prices of the green packaging materials. Hence, we could look forward to a more cost-effective technology that could resolve most of the significant challenges associated with the packaging industry.

Mordor Intelligence

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